Sony vs VIZIO Which Is More Attractive?

Sony and VIZIO are both prominent companies in the electronics industry, but their stocks have fluctuated in different directions over the years. Sony, a Japanese multinational conglomerate, has a long-standing reputation for innovation and quality products. On the other hand, VIZIO, an American company, is known for its affordable yet reliable consumer electronics. Investors have shown varying levels of interest in both stocks, with each company facing unique challenges and opportunities in the competitive market.

Sony or VIZIO?

When comparing Sony and VIZIO, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Sony and VIZIO.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Sony has a dividend yield of 0.57%, while VIZIO has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Sony reports a 5-year dividend growth of 43.63% year and a payout ratio of 9.28%. On the other hand, VIZIO reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Sony P/E ratio at 17.28 and VIZIO's P/E ratio at 1271.20. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Sony P/B ratio is 2.52 while VIZIO's P/B ratio is 4.76.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Sony has seen a 5-year revenue growth of 0.38%, while VIZIO's is -0.12%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Sony's ROE at 14.75% and VIZIO's ROE at 0.39%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $21.04 for Sony and $11.32 for VIZIO. Over the past year, Sony's prices ranged from $15.02 to $21.41, with a yearly change of 42.52%. VIZIO's prices fluctuated between $6.84 and $11.40, with a yearly change of 66.54%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.