Salesforce vs Palantir Technologies Which Is More Lucrative?

Salesforce and Palantir Technologies are two tech companies that have seen significant growth in the stock market in recent years. While Salesforce is a cloud-based software company offering customer relationship management solutions, Palantir Technologies specializes in data analytics and intelligence software. Both companies have experienced fluctuations in their stock prices, with Salesforce being considered a safer investment due to its stable growth and large customer base, while Palantir Technologies has shown potential for higher returns but also carries higher risk due to its focus on government contracts and controversies surrounding its technology.

Salesforce or Palantir Technologies?

When comparing Salesforce and Palantir Technologies, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Salesforce and Palantir Technologies.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Salesforce has a dividend yield of 0.34%, while Palantir Technologies has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Salesforce reports a 5-year dividend growth of 0.00% year and a payout ratio of 14.69%. On the other hand, Palantir Technologies reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Salesforce P/E ratio at 43.88 and Palantir Technologies's P/E ratio at 345.60. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Salesforce P/B ratio is 5.89 while Palantir Technologies's P/B ratio is 36.62.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Salesforce has seen a 5-year revenue growth of 1.16%, while Palantir Technologies's is 0.24%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Salesforce's ROE at 13.35% and Palantir Technologies's ROE at 12.07%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $352.98 for Salesforce and $71.90 for Palantir Technologies. Over the past year, Salesforce's prices ranged from $212.00 to $369.00, with a yearly change of 74.06%. Palantir Technologies's prices fluctuated between $15.66 and $80.91, with a yearly change of 416.53%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.