QUALCOMM vs Sonos Which Is More Promising?

Qualcomm and Sonos are two prominent stocks in the technology industry, but they cater to different markets. Qualcomm is a semiconductor company known for its innovations in mobile communications and wireless technology. On the other hand, Sonos specializes in smart speakers and audio equipment. Both stocks have shown resilience in the market, with Qualcomm benefiting from the growing demand for 5G technology and Sonos capitalizing on the increasing trend of smart home devices. Investors looking to diversify their portfolio may find opportunities in both Qualcomm and Sonos stocks.

QUALCOMM or Sonos?

When comparing QUALCOMM and Sonos, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between QUALCOMM and Sonos.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. QUALCOMM has a dividend yield of 2.1%, while Sonos has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. QUALCOMM reports a 5-year dividend growth of 5.33% year and a payout ratio of 36.35%. On the other hand, Sonos reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with QUALCOMM P/E ratio at 17.54 and Sonos's P/E ratio at -46.78. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. QUALCOMM P/B ratio is 6.77 while Sonos's P/B ratio is 4.16.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, QUALCOMM has seen a 5-year revenue growth of 1.06%, while Sonos's is -0.25%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with QUALCOMM 's ROE at 41.20% and Sonos's ROE at -7.70%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $157.24 for QUALCOMM and $14.32 for Sonos. Over the past year, QUALCOMM 's prices ranged from $131.18 to $230.63, with a yearly change of 75.81%. Sonos's prices fluctuated between $10.23 and $19.76, with a yearly change of 93.16%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.