Microsoft vs SAS Which Is a Smarter Choice?

Microsoft and SAS are two leading companies in the technology sector, with a focus on software development and services. Microsoft, known for its popular operating systems and productivity software, has seen steady growth in its stock value over the years. On the other hand, SAS, a powerhouse in analytics and business intelligence software, has also maintained a strong presence in the market. Investors looking to capitalize on the ever-evolving tech industry may consider comparing and contrasting the stock performance of Microsoft and SAS.

Microsoft or SAS?

When comparing Microsoft and SAS, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Microsoft and SAS.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Microsoft has a dividend yield of 0.69%, while SAS has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Microsoft reports a 5-year dividend growth of 10.16% year and a payout ratio of 24.63%. On the other hand, SAS reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Microsoft P/E ratio at 36.92 and SAS's P/E ratio at -0.00. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Microsoft P/B ratio is 11.61 while SAS's P/B ratio is -0.00.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Microsoft has seen a 5-year revenue growth of 0.99%, while SAS's is -0.79%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Microsoft's ROE at 34.56% and SAS's ROE at 61.55%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $449.11 for Microsoft and kr0.00 for SAS. Over the past year, Microsoft's prices ranged from $364.13 to $468.35, with a yearly change of 28.62%. SAS's prices fluctuated between kr0.00 and kr0.47, with a yearly change of 17838.46%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.