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Kellogg vs Post Which Is More Lucrative?

Kellogg and Post are two of the biggest players in the breakfast cereal industry, each with a long history of providing consumers with a variety of popular products. Both companies have shown strong financial performance in recent years, but they have taken different approaches to growth and innovation. Kellogg has focused on expanding its product lineup and investing in new technology, while Post has prioritized cost-cutting measures and strategic acquisitions. Investors may need to consider these contrasting strategies when deciding between Kellogg and Post stocks.

Kellogg

Post

Stock Price
Day Low$80.56
Day High$80.82
Year Low$52.46
Year High$81.34
Yearly Change55.05%
Revenue
Revenue Per Share$37.31
5 Year Revenue Growth-0.02%
10 Year Revenue Growth-0.06%
Profit
Gross Profit Margin0.35%
Operating Profit Margin0.13%
Net Profit Margin0.08%
Stock Price
Day Low$114.00
Day High$125.84
Year Low$86.60
Year High$125.84
Yearly Change45.31%
Revenue
Revenue Per Share$135.43
5 Year Revenue Growth0.38%
10 Year Revenue Growth2.68%
Profit
Gross Profit Margin0.29%
Operating Profit Margin0.10%
Net Profit Margin0.05%

Kellogg

Post

Financial Ratios
P/E ratio27.49
PEG ratio1.27
P/B ratio7.57
ROE30.26%
Payout ratio76.62%
Current ratio0.77
Quick ratio0.53
Cash ratio0.11
Dividend
Dividend Yield2.81%
5 Year Dividend Yield1.24%
10 Year Dividend Yield2.66%
Kellogg Dividend History
Financial Ratios
P/E ratio18.69
PEG ratio0.19
P/B ratio1.68
ROE9.19%
Payout ratio0.00%
Current ratio2.36
Quick ratio1.56
Cash ratio0.83
Dividend
Dividend Yield-%
5 Year Dividend Yield0.00%
10 Year Dividend Yield0.00%
Post Dividend History

Kellogg or Post?

When comparing Kellogg and Post, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Kellogg and Post.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Kellogg has a dividend yield of 2.81%, while Post has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Kellogg reports a 5-year dividend growth of 1.24% year and a payout ratio of 76.62%. On the other hand, Post reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Kellogg P/E ratio at 27.49 and Post's P/E ratio at 18.69. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Kellogg P/B ratio is 7.57 while Post's P/B ratio is 1.68.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Kellogg has seen a 5-year revenue growth of -0.02%, while Post's is 0.38%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Kellogg's ROE at 30.26% and Post's ROE at 9.19%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $80.56 for Kellogg and $114.00 for Post. Over the past year, Kellogg's prices ranged from $52.46 to $81.34, with a yearly change of 55.05%. Post's prices fluctuated between $86.60 and $125.84, with a yearly change of 45.31%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.

Comparision