Intuit vs Salesforce Which Is More Reliable?

Intuit and Salesforce are two prominent players in the tech industry, with both companies offering innovative solutions for businesses. While Intuit is best known for its financial software products like QuickBooks and TurboTax, Salesforce is a major player in customer relationship management software. Investors have been closely watching these stocks, as both companies have shown solid financial performance and growth potential. In this comparison, we will delve into the key factors that differentiate Intuit vs Salesforce stocks, helping investors make informed decisions.

Intuit or Salesforce?

When comparing Intuit and Salesforce, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Intuit and Salesforce.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Intuit has a dividend yield of 0.57%, while Salesforce has a dividend yield of 0.34%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Intuit reports a 5-year dividend growth of 14.59% year and a payout ratio of 36.66%. On the other hand, Salesforce reports a 5-year dividend growth of 0.00% year and a payout ratio of 14.69%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Intuit P/E ratio at 62.97 and Salesforce's P/E ratio at 43.43. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Intuit P/B ratio is 10.13 while Salesforce's P/B ratio is 5.83.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Intuit has seen a 5-year revenue growth of 1.19%, while Salesforce's is 1.16%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Intuit's ROE at 16.16% and Salesforce's ROE at 13.35%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $653.98 for Intuit and $352.52 for Salesforce. Over the past year, Intuit's prices ranged from $557.29 to $714.78, with a yearly change of 28.26%. Salesforce's prices fluctuated between $212.00 and $369.00, with a yearly change of 74.06%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.