Information Services International-Dentsu vs WPP Which Performs Better?

Information Services International-Dentsu (ISID) and WPP are two leading companies in the information services and advertising industries, respectively. Both companies have a strong track record of performance and innovation, making them attractive investments for those seeking exposure to these sectors. ISID's focus on data analytics and technology solutions complements WPP's expertise in advertising and marketing services. Investors looking to diversify their portfolios with exposure to these growing industries may consider investing in both ISID and WPP stocks.

Information Services International-Dentsu or WPP?

When comparing Information Services International-Dentsu and WPP, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Information Services International-Dentsu and WPP.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Information Services International-Dentsu has a dividend yield of 2.02%, while WPP has a dividend yield of 3.57%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Information Services International-Dentsu reports a 5-year dividend growth of 9.68% year and a payout ratio of 0.00%. On the other hand, WPP reports a 5-year dividend growth of -9.86% year and a payout ratio of 313.03%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Information Services International-Dentsu P/E ratio at 25.61 and WPP's P/E ratio at 227.33. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Information Services International-Dentsu P/B ratio is 4.13 while WPP's P/B ratio is 13.17.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Information Services International-Dentsu has seen a 5-year revenue growth of 0.57%, while WPP's is -0.78%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Information Services International-Dentsu's ROE at 16.38% and WPP's ROE at 5.90%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are ¥5440.00 for Information Services International-Dentsu and $54.32 for WPP. Over the past year, Information Services International-Dentsu's prices ranged from ¥4600.00 to ¥6100.00, with a yearly change of 32.61%. WPP's prices fluctuated between $42.49 and $55.74, with a yearly change of 31.18%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.