ICON vs Phoenix Which Should You Buy?

ICON and Phoenix stocks are two prominent names in the stock market world, each with its own unique characteristics and appeal to investors. ICON is known for its strong fundamentals, consistent growth, and stable performance over time. On the other hand, Phoenix stocks are more volatile, offering high risk but potentially high returns for those willing to take a chance. Investors must carefully consider their investment goals and risk tolerance when choosing between these two options in their portfolio.

ICON or Phoenix?

When comparing ICON and Phoenix, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between ICON and Phoenix.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. ICON has a dividend yield of -%, while Phoenix has a dividend yield of 10.83%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. ICON reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Phoenix reports a 5-year dividend growth of 2.86% year and a payout ratio of -103.83%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with ICON P/E ratio at 23.50 and Phoenix's P/E ratio at -9.28. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. ICON P/B ratio is 1.80 while Phoenix's P/B ratio is 2.11.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, ICON has seen a 5-year revenue growth of 1.06%, while Phoenix's is 3.24%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with ICON's ROE at 7.87% and Phoenix's ROE at -21.76%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $210.84 for ICON and £491.80 for Phoenix. Over the past year, ICON's prices ranged from $208.65 to $347.72, with a yearly change of 66.65%. Phoenix's prices fluctuated between £459.50 and £581.22, with a yearly change of 26.49%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.