Hipages vs Yellow Pages

Hipages and Yellow Pages are two leading companies in the online directory and services marketplace industry. While Yellow Pages has a long-established presence in the market, Hipages has quickly gained popularity for its innovative technology and user-friendly platform. Both companies offer a range of services for consumers and businesses, but they differ in their approach and business models. This article will compare the stocks of these two companies, their financial performance, and market prospects to help investors make informed decisions.

Hipages or Yellow Pages?

When comparing Hipages and Yellow Pages, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Hipages and Yellow Pages.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Hipages has a dividend yield of -%, while Yellow Pages has a dividend yield of 9.99%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Hipages reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Yellow Pages reports a 5-year dividend growth of 0.00% year and a payout ratio of 36.28%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Hipages P/E ratio at 29.63 and Yellow Pages's P/E ratio at 3.42. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Hipages P/B ratio is 4.14 while Yellow Pages's P/B ratio is 2.18.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Hipages has seen a 5-year revenue growth of 0.61%, while Yellow Pages's is -0.23%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Hipages's ROE at 13.98% and Yellow Pages's ROE at 61.54%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are A$1.25 for Hipages and $6.96 for Yellow Pages. Over the past year, Hipages's prices ranged from A$0.63 to A$1.62, with a yearly change of 157.54%. Yellow Pages's prices fluctuated between $6.37 and $8.61, with a yearly change of 35.10%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.