Guess' vs Hugo Boss

Guess and Hugo Boss are two well-known fashion retailers with a global presence in the industry. While both companies operate in the fashion sector, they have distinct brand identities and target markets. Guess is renowned for its trendy and affordable clothing, accessories, and fragrance lines, appealing to a younger demographic. In contrast, Hugo Boss is known for its luxurious and sophisticated menswear and womenswear collections, catered towards a more upscale clientele. Investors interested in fashion stocks may find subtle differences in the financial performance and growth prospects of Guess and Hugo Boss stocks.

Guess' or Hugo Boss?

When comparing Guess' and Hugo Boss, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Guess' and Hugo Boss.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Guess' has a dividend yield of 19.43%, while Hugo Boss has a dividend yield of 3.86%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Guess' reports a 5-year dividend growth of 4.56% year and a payout ratio of 106.45%. On the other hand, Hugo Boss reports a 5-year dividend growth of -18.06% year and a payout ratio of 41.64%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Guess' P/E ratio at 5.84 and Hugo Boss's P/E ratio at 2.50. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Guess' P/B ratio is 2.06 while Hugo Boss's P/B ratio is 0.44.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Guess' has seen a 5-year revenue growth of 0.58%, while Hugo Boss's is 6.51%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Guess''s ROE at 30.75% and Hugo Boss's ROE at 17.41%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $19.27 for Guess' and $8.82 for Hugo Boss. Over the past year, Guess''s prices ranged from $18.52 to $33.50, with a yearly change of 80.89%. Hugo Boss's prices fluctuated between $7.47 and $15.36, with a yearly change of 105.62%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.