Genius Sports vs Sportradar Which Should You Buy?

Genius Sports and Sportradar are two major players in the sports data and technology industry, both offering a wide range of services to sports organizations, media outlets, and betting operators. While Genius Sports has a strong presence in the market with exclusive partnerships and cutting-edge technology, Sportradar has a global reach and a diverse portfolio of clients. Investors are closely watching these stocks as they compete for market share and continue to innovate in this rapidly growing sector.

Genius Sports or Sportradar?

When comparing Genius Sports and Sportradar, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Genius Sports and Sportradar.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Genius Sports has a dividend yield of -%, while Sportradar has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Genius Sports reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Sportradar reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Genius Sports P/E ratio at -28.60 and Sportradar's P/E ratio at 86.01. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Genius Sports P/B ratio is 3.78 while Sportradar's P/B ratio is 5.53.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Genius Sports has seen a 5-year revenue growth of -0.95%, while Sportradar's is 1.20%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Genius Sports's ROE at -13.14% and Sportradar's ROE at 6.66%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $9.09 for Genius Sports and $17.47 for Sportradar. Over the past year, Genius Sports's prices ranged from $4.91 to $10.33, with a yearly change of 110.45%. Sportradar's prices fluctuated between $9.17 and $18.05, with a yearly change of 96.84%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.