Expedia vs Intuit Which Should You Buy?

Expedia Group and Intuit Inc. are two well-known companies in the stock market that operate in completely different sectors. Expedia is a leading online travel agency, offering a wide range of services for travelers, while Intuit is a software company known for its financial and accounting products like QuickBooks and TurboTax. Both companies have seen steady growth in their respective markets, but their stock performances may vary due to different factors influencing the travel industry and the technology sector. Let's delve deeper into the analysis of Expedia vs Intuit stocks.

Expedia or Intuit?

When comparing Expedia and Intuit, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Expedia and Intuit.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Expedia has a dividend yield of -%, while Intuit has a dividend yield of 0.58%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Expedia reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Intuit reports a 5-year dividend growth of 14.59% year and a payout ratio of 36.66%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Expedia P/E ratio at 23.19 and Intuit's P/E ratio at 62.01. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Expedia P/B ratio is 18.72 while Intuit's P/B ratio is 9.98.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Expedia has seen a 5-year revenue growth of 0.18%, while Intuit's is 1.19%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Expedia's ROE at 92.08% and Intuit's ROE at 16.16%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $189.48 for Expedia and $645.82 for Intuit. Over the past year, Expedia's prices ranged from $107.25 to $192.28, with a yearly change of 79.28%. Intuit's prices fluctuated between $557.29 and $714.78, with a yearly change of 28.26%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.