Cosco vs Deluxe Which Is a Smarter Choice?

Cosco and Deluxe are two well-known companies in the stocks market with distinct characteristics and investment potentials. Cosco Corporation is a global leader in marine engineering and shipping services, with a strong presence in the offshore and marine industry. On the other hand, Deluxe Corporation is a leading provider of marketing and business services, catering to small and medium-sized businesses. Both companies have their strengths and weaknesses, making them compelling options for investors seeking growth and stability in their portfolios.

Cosco or Deluxe?

When comparing Cosco and Deluxe, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Cosco and Deluxe.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Cosco has a dividend yield of -%, while Deluxe has a dividend yield of 4.97%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Cosco reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Deluxe reports a 5-year dividend growth of 0.00% year and a payout ratio of 83.91%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Cosco P/E ratio at 36.49 and Deluxe's P/E ratio at 16.82. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Cosco P/B ratio is 3.07 while Deluxe's P/B ratio is 0.41.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Cosco has seen a 5-year revenue growth of 0.33%, while Deluxe's is 0.18%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Cosco's ROE at 17.20% and Deluxe's ROE at 5.78%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are ₹347.00 for Cosco and $23.39 for Deluxe. Over the past year, Cosco's prices ranged from ₹50.75 to ₹369.75, with a yearly change of 628.57%. Deluxe's prices fluctuated between $17.51 and $24.87, with a yearly change of 42.03%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.