Character vs Oracle Which Is More Promising?

Character vs Oracle stocks are two popular options for investment in the stock market. Character, known for its strong brand and loyal customer base, has shown steady growth and profitability over the years. On the other hand, Oracle, a tech giant, has been a dominant player in the software and cloud computing industry. Both stocks have their own merits and risks, making them attractive choices for investors looking to diversify their portfolio. In this comparison, we will explore the key differences and similarities between Character and Oracle stocks to help investors make informed decisions.

Character or Oracle?

When comparing Character and Oracle, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Character and Oracle.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Character has a dividend yield of 7.09%, while Oracle has a dividend yield of 0.92%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Character reports a 5-year dividend growth of -3.04% year and a payout ratio of 67.32%. On the other hand, Oracle reports a 5-year dividend growth of 14.87% year and a payout ratio of 38.04%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Character P/E ratio at 9.49 and Oracle's P/E ratio at 41.61. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Character P/B ratio is 1.34 while Oracle's P/B ratio is 33.98.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Character has seen a 5-year revenue growth of 0.26%, while Oracle's is 0.92%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Character's ROE at 14.00% and Oracle's ROE at 118.08%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are £264.00 for Character and $171.64 for Oracle. Over the past year, Character's prices ranged from £234.00 to £340.00, with a yearly change of 45.30%. Oracle's prices fluctuated between $99.36 and $198.31, with a yearly change of 99.59%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.