Canon vs Nikon Which Should You Buy?

Canon and Nikon are two of the biggest competitors in the camera industry, each known for their high-quality products and loyal customer base. Investors often compare the stocks of these two companies to determine which may be a better investment. Canon and Nikon have seen fluctuations in their stock prices over the years, with various factors such as competition, innovation, and market trends playing a role in these changes. Understanding the strengths and weaknesses of each company can help investors make informed decisions about where to put their money.

Canon or Nikon?

When comparing Canon and Nikon, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Canon and Nikon.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Canon has a dividend yield of 2.72%, while Nikon has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Canon reports a 5-year dividend growth of -9.21% year and a payout ratio of 47.55%. On the other hand, Nikon reports a 5-year dividend growth of 0.00% year and a payout ratio of 52.74%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Canon P/E ratio at 16.83 and Nikon's P/E ratio at 17.85. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Canon P/B ratio is 1.39 while Nikon's P/B ratio is 0.83.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Canon has seen a 5-year revenue growth of 0.14%, while Nikon's is -0.03%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Canon's ROE at 8.59% and Nikon's ROE at 4.87%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $32.41 for Canon and $10.92 for Nikon. Over the past year, Canon's prices ranged from $24.82 to $35.52, with a yearly change of 43.11%. Nikon's prices fluctuated between $9.29 and $13.07, with a yearly change of 40.69%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.