Broadcom vs Keysight Technologies Which Is More Attractive?

Broadcom and Keysight Technologies are two leading companies in the technology sector, each with a unique approach to serving the needs of their customers. Broadcom, known for their diverse product portfolio in the semiconductor industry, has shown steady growth and innovation over the years. On the other hand, Keysight Technologies specializes in electronic measurement solutions, catering to a wide range of industries. Both stocks have shown strong performance in the market, making them attractive options for investors seeking exposure to the technology sector.

Broadcom or Keysight Technologies?

When comparing Broadcom and Keysight Technologies, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Broadcom and Keysight Technologies.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Broadcom has a dividend yield of 1.17%, while Keysight Technologies has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Broadcom reports a 5-year dividend growth of 10.81% year and a payout ratio of 166.48%. On the other hand, Keysight Technologies reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Broadcom P/E ratio at 143.39 and Keysight Technologies's P/E ratio at 47.43. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Broadcom P/B ratio is 12.49 while Keysight Technologies's P/B ratio is 5.71.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Broadcom has seen a 5-year revenue growth of 0.73%, while Keysight Technologies's is 0.48%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Broadcom's ROE at 8.62% and Keysight Technologies's ROE at 12.25%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $176.00 for Broadcom and $166.56 for Keysight Technologies. Over the past year, Broadcom's prices ranged from $104.15 to $186.42, with a yearly change of 78.99%. Keysight Technologies's prices fluctuated between $119.72 and $175.39, with a yearly change of 46.50%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.