Booking vs Pinterest Which Is More Attractive?

Booking Holdings and Pinterest are two popular online platforms for travelers and inspiration-seekers. Booking Holdings, known for its vast network of travel services, offers users the convenience of booking flights, hotels, and vacation packages all in one place. On the other hand, Pinterest is a visual discovery engine that allows users to discover and save ideas for various projects and interests. Both companies have experienced growth in recent years, but their stocks have unique qualities that investors should consider.

Booking or Pinterest?

When comparing Booking and Pinterest, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Booking and Pinterest.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Booking has a dividend yield of 0.67%, while Pinterest has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Booking reports a 5-year dividend growth of 0.00% year and a payout ratio of 17.57%. On the other hand, Pinterest reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Booking P/E ratio at 34.39 and Pinterest's P/E ratio at 100.07. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Booking P/B ratio is -47.41 while Pinterest's P/B ratio is 7.46.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Booking has seen a 5-year revenue growth of 0.93%, while Pinterest's is 2.17%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Booking's ROE at -136.80% and Pinterest's ROE at 7.00%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $5111.57 for Booking and $31.30 for Pinterest. Over the past year, Booking's prices ranged from $3180.00 to $5337.20, with a yearly change of 67.84%. Pinterest's prices fluctuated between $27.00 and $45.19, with a yearly change of 67.35%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.