Birks vs Crocs Which Is More Attractive?

Birks and Crocs are two leading footwear companies that target different consumer markets. Birks is known for its luxury jewelry and accessories, while Crocs specializes in comfortable and versatile footwear. Both companies have seen fluctuations in their stock prices in recent years, with Birks appealing to a more niche, high-end market, and Crocs experiencing a surge in popularity due to its practicality and comfort. Investors may want to carefully consider the different factors influencing these companies' stocks before making any decisions.

Birks or Crocs?

When comparing Birks and Crocs, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Birks and Crocs.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Birks has a dividend yield of -%, while Crocs has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Birks reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Crocs reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Birks P/E ratio at -9.48 and Crocs's P/E ratio at 7.90. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Birks P/B ratio is -8.52 while Crocs's P/B ratio is 3.82.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Birks has seen a 5-year revenue growth of 0.07%, while Crocs's is 3.06%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Birks's ROE at 129.00% and Crocs's ROE at 51.93%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $1.58 for Birks and $110.33 for Crocs. Over the past year, Birks's prices ranged from $1.46 to $4.88, with a yearly change of 234.25%. Crocs's prices fluctuated between $85.71 and $165.32, with a yearly change of 92.88%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.