Birkenstock vs Amazon.com Which Is More Attractive?

Investing in stocks can be a lucrative way to grow wealth, but choosing the right stocks is crucial. Birkenstock, the iconic German footwear brand known for its comfort and durability, has been a popular choice among investors for its strong brand recognition and loyal customer base. On the other hand, Amazon.com, the e-commerce giant, has dominated the market with its vast product offerings and innovative technology. Both stocks have their own strengths and weaknesses, making them attractive options for investors looking to diversify their portfolios.

Birkenstock or Amazon.com?

When comparing Birkenstock and Amazon.com, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Birkenstock and Amazon.com.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Birkenstock has a dividend yield of -%, while Amazon.com has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Birkenstock reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Amazon.com reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Birkenstock P/E ratio at 88.67 and Amazon.com's P/E ratio at 47.90. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Birkenstock P/B ratio is 3.72 while Amazon.com's P/B ratio is 9.22.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Birkenstock has seen a 5-year revenue growth of 1.10%, while Amazon.com's is 1.33%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Birkenstock's ROE at 4.41% and Amazon.com's ROE at 21.82%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $53.12 for Birkenstock and $225.86 for Amazon.com. Over the past year, Birkenstock's prices ranged from $41.00 to $64.78, with a yearly change of 58.00%. Amazon.com's prices fluctuated between $144.05 and $231.20, with a yearly change of 60.50%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.