ASOS vs Birkenstock Which Is More Reliable?

ASOS and Birkenstock are two popular companies in the fashion industry, each with a unique approach to style and market positioning. ASOS is an online retailer known for its wide range of trendy clothing and accessories, while Birkenstock is a German footwear brand recognized for its comfortable and durable sandals. Both companies have experienced fluctuations in their stock prices due to various factors, making them interesting options for investors looking to diversify their portfolios in the fashion sector.

ASOS or Birkenstock?

When comparing ASOS and Birkenstock, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between ASOS and Birkenstock.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. ASOS has a dividend yield of -%, while Birkenstock has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. ASOS reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%. On the other hand, Birkenstock reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with ASOS P/E ratio at -1.81 and Birkenstock's P/E ratio at 72.62. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. ASOS P/B ratio is 0.73 while Birkenstock's P/B ratio is 3.05.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, ASOS has seen a 5-year revenue growth of 0.17%, while Birkenstock's is 1.10%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with ASOS's ROE at -33.38% and Birkenstock's ROE at 4.41%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $4.71 for ASOS and $44.93 for Birkenstock. Over the past year, ASOS's prices ranged from $4.11 to $5.89, with a yearly change of 43.31%. Birkenstock's prices fluctuated between $39.10 and $64.78, with a yearly change of 65.68%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.