Apple vs Roku

Sure! Apple and Roku are two technology companies that have made a significant impact in the streaming industry. While Apple is a giant in the tech world, known for its innovative products and services, Roku has carved out its own niche as a leading provider of streaming devices and platforms. Both companies have experienced fluctuations in their stock prices over the years, making them popular choices for investors looking to capitalize on the growing demand for streaming services. Let's take a closer look at how these two stocks compare in terms of performance and potential for growth.

Apple or Roku?

When comparing Apple and Roku, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Apple and Roku.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Apple has a dividend yield of 0.42%, while Roku has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Apple reports a 5-year dividend growth of -19.56% year and a payout ratio of 14.90%. On the other hand, Roku reports a 5-year dividend growth of 0.00% year and a payout ratio of 0.00%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Apple P/E ratio at 35.06 and Roku's P/E ratio at -23.10. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Apple P/B ratio is 53.59 while Roku's P/B ratio is 4.77.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Apple has seen a 5-year revenue growth of 0.82%, while Roku's is 2.47%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Apple's ROE at 147.15% and Roku's ROE at -21.03%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $232.37 for Apple and $76.20 for Roku. Over the past year, Apple's prices ranged from $164.08 to $237.49, with a yearly change of 44.74%. Roku's prices fluctuated between $48.33 and $108.84, with a yearly change of 125.20%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.