Altria vs Quarterhill Which Is More Profitable?

Altria Group, a leading tobacco and vaping company, and Quarterhill, a diversified holding company specializing in intellectual property and licensing, are two prominent players in the stock market. While Altria's stock has seen fluctuations due to changing regulations in the tobacco industry, Quarterhill's stock has shown more stability and growth potential in the tech and innovation sectors. Investors may find themselves weighing the risks and rewards of investing in these two distinct industries when considering Altria vs Quarterhill stocks.

Altria or Quarterhill?

When comparing Altria and Quarterhill, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between Altria and Quarterhill.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. Altria has a dividend yield of 9.23%, while Quarterhill has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. Altria reports a 5-year dividend growth of 5.06% year and a payout ratio of 66.57%. On the other hand, Quarterhill reports a 5-year dividend growth of -20.40% year and a payout ratio of -0.19%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with Altria P/E ratio at 9.01 and Quarterhill's P/E ratio at -6.66. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. Altria P/B ratio is -26.72 while Quarterhill's P/B ratio is 0.97.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, Altria has seen a 5-year revenue growth of 0.11%, while Quarterhill's is 0.90%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with Altria's ROE at -271.77% and Quarterhill's ROE at -14.09%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $53.82 for Altria and $1.13 for Quarterhill. Over the past year, Altria's prices ranged from $39.25 to $55.05, with a yearly change of 40.25%. Quarterhill's prices fluctuated between $1.07 and $1.61, with a yearly change of 50.47%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.