ADT vs Rogers Which Is More Favorable?

ADT and Rogers are two companies in the security and telecommunications industries that have gained attention from investors. ADT is a leading provider of home and business security systems, while Rogers is a major player in the telecommunications sector. Both companies have seen fluctuations in their stock prices due to market trends and industry competition. Investors closely monitor the performance of both ADT and Rogers stocks to make informed decisions on their investment strategies.

ADT or Rogers?

When comparing ADT and Rogers, different investors may prioritize various metrics based on their investment strategies and goals. So, ask yourself what type of investor you are. This will guide you in determining which metrics are most important for your investment decision between ADT and Rogers.

Dividend Investors:

Dividend investors look for stable and growing income streams, using dividend metrics to assess potential investments. A company's dividend yield essentially measures the size of its dividend relative to the total market value of the company. ADT has a dividend yield of 3.3%, while Rogers has a dividend yield of -%. Beyond the yield itself, considering the growth and sustainability of these dividends is also crucial. ADT reports a 5-year dividend growth of 0.00% year and a payout ratio of 18.54%. On the other hand, Rogers reports a 5-year dividend growth of 0.00% year and a payout ratio of 5.02%.

Value Investors:

Value investors focus on financial metrics to determine a stock's intrinsic value compared to its market value. The Price-to-Earnings (P/E) Ratio links stock price to a company's earnings per share, with ADT P/E ratio at 7.88 and Rogers's P/E ratio at 39.79. Another crucial valuation metric is the Price-to-Book (P/B) Ratio, which compares stock price with book value per share. ADT P/B ratio is 1.79 while Rogers's P/B ratio is 1.52.

Growth Investors:

Growth investors prioritize metrics indicative of a company's expansion potential. Focusing on top-line growth, ADT has seen a 5-year revenue growth of -0.11%, while Rogers's is 0.02%. Return on Equity (ROE) measures how effectively a company uses equity investment to generate earnings, with ADT's ROE at 23.30% and Rogers's ROE at 3.92%.

Retail Investors:

Retail investors often consider stock affordability and company familiarity. For example, day low prices are $7.70 for ADT and $106.34 for Rogers. Over the past year, ADT's prices ranged from $5.63 to $8.25, with a yearly change of 46.54%. Rogers's prices fluctuated between $96.10 and $138.85, with a yearly change of 44.48%. Brand recognition also plays a role, as familiarity with a company can influence investment decisions.